We will take your unwanted and unused jewelry items and give you CASH.

Sell Gold in San Diego: Smart + Simple + Fast

Have a college ring that you never wear? Or how about those broken gold chains or mismatched earrings you have been holding on to? Maybe you have a really nice piece and want to sell it because you are short on cash. At Diamonds Forever we have you covered. We will pay good money for the broken and forgotten jewelry and will pay even more for something that can be refurbished and sold in our store. Make an appointment with us today and sell your jewelry to honest professionals that pay the most cash.

We Pay More Cash For:Sell My Gold San Diego

  • Gold Jewelry – From British 9 karat gold rings to 24k gold coins and everything in between we want it all and we are not afraid to throw around a lot of cash to get it.
  • Diamond Rings – We would love to have your diamond ring in our showcase but if you want to keep the setting and sell us the diamond that’s fine too. We are more than happy to remove any stones you want to sell or keep.
  • Platinum – Platinum has skyrocketed in value just like gold and silver, plus white medals are all the rage in fashion jewelry these days and the demand for finished platinum jewelry is very high.
  • Luxury Watches – Being the most popular piece of jewelry for men these days has driven the demand for high-end pre-owned watches through the roof. Our clients are always interested in our stock of estate timepieces and we would love to buy your Rolex, Brietling, Tag Huer, Cartier, and many more luxury brands.
  • Gold + Silver Coins – If you want to get full market value for your treasured gold and silver coins come to Diamonds Forever. We can pay a higher rate for your coins because we have investors that buy directly from us.
  • Silver Jewelry and Flatware – You can get a lot of cash for that old flatware set that you got for your wedding and never used. While not nearly as valuable as gold, silver has more than tripled in value in the last 12 years. Your jewelry and flatware might never be as valuable as it is today.
  • + Much, much MORE – If you are unsure of what you have bring it in and let us tell you what it is free of charge. Our staff is G.I.A. trained and accredited to help appraise any and all mysterious items you may have.

We take pride in giving our clients one-on-one, friendly consultations and helping our friends make an educated decision when it comes to selling or refurbishing any item.


If you have any questions or concerns please call us at (619) 223-1100. Our staff is friendly, our advice and expertise is yours for free, and our payouts are huge.
Feel free to stop by and get your free appraisal without an appointment. We are centrally located in the Point Loma area next door to a Vons and 24 Hour Fitness center with free off street parking. Our address is: 3689 Midway Dr. Suite A1, San Diego, CA. 92110


We also appraise and purchase large estate collections. No job is too big or too small and we are willing to come to you for a private consultation. We realize that the selling of an entire collection can cause a stress and confusion for everyone involved. Our goal is to provide a detailed evaluation and make the liquidation process fair and easy. Let our G.I.A. Graduate Gemologist appraise your estate collection today.

Give us a call today! (619) 223-1100